Integrations
Plug-and-play integrations
Install Whence once. Your sales and checkout steps go to every ad platform you connect, from the server, and each visit is recorded. Whence finds the pixels already on your store: you paste one key per platform.
Meta
Sales and checkout steps sent to Meta from the server, deduplicated with your pixel.
Setup guide →Google Ads
Orders sent to Google Ads as conversions, matched to the ad click.
Setup guide →TikTok
Sales and checkout steps sent to TikTok with the Events API.
Setup guide →Snapchat
Sales and checkout steps sent to Snapchat with the Conversions API.
Setup guide →Sales and checkout steps sent to Pinterest with the Conversions API.
Setup guide →Microsoft Advertising
Purchases sent to Microsoft Advertising with the UET Conversions API.
Setup guide →Sales and checkout steps sent to Reddit with the Conversions API.
Setup guide →Taboola
Purchases from Taboola visits, sent from the server.
Setup guide →X (Twitter)
Sales sent to X with its Conversions API.
Shopify
One-click app: visits, checkout steps and orders, read from Shopify.
Activate →WooCommerce
WordPress plugin: visits recorded, orders tied to the visit that led to each one.
Activate →WordPress
A plugin adds the Whence script to every page.
Activate →BigCommerce
One script, and orders tied to the visit that led to each one.
Activate →Magento
One script in your theme.
Activate →Wix
One script in your site settings.
Activate →Squarespace
One script in your site settings.
Activate →Webflow
One script in your site settings.
Activate →ClickFunnels
One script covers your pages, funnels, checkout and thank-you pages.
Activate →Unbounce
One script on your landing pages.
Activate →Shopify Checkout
Checkout steps and purchases read inside Shopify’s checkout by the Whence pixel.
Activate →CheckoutChamp
Orders from CheckoutChamp funnels, sent to your ad platforms.
Activate →Sticky.io
Orders from Sticky.io, through its postback.
Activate →Funnelish
Purchases from Funnelish funnels, including upsells.
Activate →Checkify
Checkify orders arrive through Shopify.
Activate →EUCheckout
Orders placed with EUCheckout.
BetterCart
Orders placed with BetterCart.
UnifyCheckout
Orders placed with UnifyCheckout.
Google Analytics 4
The Whence events you pick sent to GA4, and your GA4 events brought into Whence.
Activate →Google Tag Manager
Install Whence through Google Tag Manager.
Activate →Segment
Segment track calls forwarded to Whence as events.
Activate →HubSpot
HubSpot forms sent on your store, and Whence events on your contacts’ timelines.
Activate →Zapier
Start a Zap when a visit goes wrong or a key event happens.
Activate →Webhooks
Whence events sent to any address you choose.
Activate →Your sales, sent back to every platform
One month free, no card. Setup takes minutes, and Whence shows each platform receiving its test.
Start free trial